Posts Tagged ‘Facebook’

The 2nd anniversary of P&T

P&T: Sept. 1, 2008

With a generous amount of encouragement, and a hope that I could make a difference, two years ago today I stayed up late on a Monday night to launch Press and Tower.

I wanted to provide a virtual meeting place, where current and former members of Erie’s television and radio stations, newspapers and new media outlets, could talk shop and interface with the consumers of their creativity, being held accountable and celebrating the good work being done.

To that vision much has been accomplished but still much more can be done. All in all the past year since our last birthday has been a good yet a hard year. Since last September we saw our audience explode as we covered the initial airing of the “Extreme Makeover: Home Edition” shot in Erie. We covered the loss of strong TV personalities from Erie such as Jacqueline Policastro and Selena Wiles,  and the successful bids by the Kanzius Cancer Foundation and now Conneaut Lake Park in receiving Pepsi Refresh funding.

We started a very popular Facebook group, “We rocked Erie in the 20th Century!” which has brought Erie radio’s finest from 50 years together sharing stories, old photos and news clippings, amongst themselves and their fans.

Finally we noted the blog’s first mention in the mainstream media, when we broke the story of the FCC’s enforcement measures on two Pirate FM stations, which landed P&T in the Erie Times-News, as well as on pirate radio websites around the world.

We’ve had our slow and down times too, as real life took over and blogging suffered. However, we are here, entering our Junior year, outlasting many online initiatives which have come and gone since our launch. It’s not easy folks to create content about small market media on a every few days basis, but its fun to try!

Some things to look forward to in the coming year is a renewed effort toward creating and presenting media content; podcasts, video interviews, interesting YouTube clips, and such. I also want you to hear more from the current media gatekeepers; the editors, front office managers, and writers and on-air personalities themselves; to raise the value of this forum being a positive and constructive one for the betterment of our craft and community.

To you, my faithful reader, please accept my heartfelt gratitude. There are so many places and sources from which you can enjoy content, and it gives me great joy and a humble heart that you choose to read here. Thank you.

Here’s to what lies ahead for our P&T community!

Erie Observer authors to ignite ‘rich conversation’

I’ve recently hooked up with ErieBlogs.com’s Mike Richwalsky and his business partner Richard Zmijewski, along with Peter Panepento of GlobalErie.com to help facilitate access for Erie businesses to advertise their wares to the thousands of readers our collective blogs touch.

The first effort of this network is the Erie Observer, a weekly e-mail news blast that lands in your inbox on Wednesdays. The first arrived last week, and readers are getting excited. Mike and Peter agreed to give our P&T community the inside scoop on this new venture:

P&T: The idea of the Erie Observer had to come from somewhere…how did the concept come to life?

Peter: This is something I’ve been wanting to do ever since we started GlobalErie three years ago. I believe that you can’t build a good online community with just a blog or a Web site. You need to be able to reach people in a number of ways — online, through e-mail, and through social networks. And e-mail has been a missing piece for us — largely because I haven’t had the time myself to get this off the ground. The idea of being able to do Erie Observer in partnership with ErieBlogs means we can build a much richer conversation since we’ll be engaging people from both of our audiences. We can pull in people who have relationships with both Web sites and, if we do it well, we can get them to interact more on both sites. It’s about strength in numbers. And it’s also about being able to make the most from limited resources. Neither I, nor Mike and Richard from ErieBlogs, do this full time. So if we can share the load, we can accomplish more.

P&T: How has been the reaction to the Erie Observer since the launch last week?

Mike: Good, so far. We’ve had good reactions via email, a good number of Twitter followers and Facebook fans. Maybe the most important metric is that more people signed up after we sent out the first issue, which means word is spreading. I think it helped for people to get a taste of what we want to do before they subscribed. Now that they’ve seen the first issue, they know what to expect and will sign up.

(more…)

Blue Streak’s last hill for Pepsi Refresh win

Pepsi Refresh

Pepsi Refresh Project

I can’t imagine that other local projects across the country get the type of local media attention that Conneaut Lake Park and the Kanzius Cancer Research Foundation before them have received in their quests for Pepsi Refresh votes and grants.

A quick Google of “blue streak pepsi” found articles from all over the region from blogs and news sites including Youngstown and Pittsburgh as well as Erie and Meadville. ErieBlogs.com has been running a daily vote reminder, and the TV stations in town mention the CLP’s efforts to win a Refresh grant very frequently.

Going into the last weekend of voting, the supporters of the renovation of the classic wooden coaster the Blue Streak have made the cause continue to be #1 in the nation for the $50,000 category. They are using not only local media, but strong social media efforts such as a Facebook page to fuel the fire.

Being in the top position attracts voters seeking votes for their own proposals, but also a few detractors. However the rancor is self-policed and all in all, support is strong and positive.

To help the Blue Streak successfully sweep into the station and finish the voting competition well, you can go here. Remember you press “Vote For This Idea,” sign in through Facebook or your e-mail address, then press “Vote For This Idea” again.

Poll: what type of new radio station would you like for Erie?

Last time we polled our readers about their Facebook habits. Perhaps the most alarming statistic was that over one-third of our poll respondents don’t do Facebook (I’m just glad they read blogs!). Some 43% said that they only allow real-life current and former friends and acquaintances to be Facebook friends. Nobody said that they had an totally open Facebook friend policy.

This week we will be talking about the latest Erie radio ratings, and in one of my conversations with those who watch the local radio market was the fact that there has been no station format changes in the past few years. The climate has stayed the same since the big BOB launch that replaced the old Froggy 94.

Without stating an opinion that we are due for somebody to flip formats, let’s ask the question about the kind of new station you would like to listen to. The format designations below are from AllAccess.com. If you want to add another, leave a note in the comments and I’ll add it to the poll. Only one vote each please.

If an Erie radio station was considering a format flip, what kind of new station would you like to listen to?

View Results

Loading ... Loading ...

Poll: managing Facebook friends

How do you manage Facebook friends?

In our P&T poll last week about the Erie ad climate, I guess I went into that post a bit more optimistic than our readers are. Over half of our respondents say that the advertising climate is at least as bad as last year or even worst. A decent percentage did say that modest gains are being made over last year. Maybe the people saying that we are still in the toilet need to work harder to get some of the sales that the people who are seeing improvement are getting!

I recently marked my 500th Facebook friend on my profile. I’m actually down a few today, either due to people bailing out of the social network, or just defriending me. Anyway, I’d like to get your take on how you manage friends on Facebook.  Below are multiple ways I’ve heard people request and accept Facebook friends.

What about you? You can click multiple answers as they apply to your opinion.

How do you manage Facebook Friends?

  • I only friend current friends and acquaintances plus former friends, like classmates and coworkers (43%, 18 Votes)
  • I don't do Facebook (36%, 15 Votes)
  • I need to have at least a conversation with someone before I friend them (12%, 5 Votes)
  • I keep my Facebook friends tight, only to real current friends that I have a relationship with (12%, 5 Votes)
  • I'll friend people who will benefit me strategically for my business (5%, 2 Votes)
  • I try to friend high profile people in order to raise my profile/make me feel good (2%, 1 Votes)
  • I'll friend anybody who wants to friend me (0%, 0 Votes)

Total Voters: 42

Loading ... Loading ...

Deep Background for July 18-24, 2010

I’m all awash in social media these days.

I had an “off-the-hook” birthday this week with well-wishers from across the country on my Facebook profile. I connected with my Mercyhurst Prep classmates about our upcoming class reunion in the Facebook group discussion. And I’m incredulously reTweeting the media news of the moment through the @pressandtower Twitter account.

Of course this blog is first and foremost a community media resource. Please use it to question and comment on what you feel strongly about regarding Erie media. Use the comment box below, e-mail me or send a tweet to @pressandtower (don’t forget to follow…that’s where the hour-to-hour updates are happening).

Embrace the chaos!

Parr-Kerner seeks votes for new Oprah show

Heidi Parr Kerner

Heidi Parr Kerner

Queen of all media, meet the Queen of Self-Esteem.

Erie motivational speaker and small-business networking consultant Heidi Parr Kerner says on her Facebook profile that she can “help you transform the way you express who you are so you can speak, sell, persuade and communicate in the world!”

Now she wants to do that with women across the nation.

Parr Kerner has submitted an entry in the “Oprah’s Search for the Next TV Star” contest. It’s an online voting opportunity that’s wrapping up Sunday morning at 2:59 AM Erie time.

Her idea is to produce “Heidi”:

An Interactive TV Show for Women “Living Your Life from the Inside Out.” It is an opportunity for women to get the support – guidance, nurturance and structure – to practice Daily Disciplines as they face their daily life’s journey. This video demonstrates real women in a Women’s Empowerment Session, sharing the tools, techniques and inspiration that they have acquired from being a part of a group.

The good thing about this voting as opposed to the Pepsi Refresh voting is that while the Top 5 votes winners will move on to the next round, Oprah and her producers will  get who they want, so another 35 people will be chosen from open casting calls or other online entries.

Still, the more votes the better. To see Parr-Kerner’s audition and to vote go to the new Oprah Winfrey Network website.