Archive for the ‘Polls’ Category

Poll: do you have the media tools to weather a storm?

June 6th, 2011 joel

Last month, our P&T poll asked if readers would use more local news if it were available on a mobile app. A plurality said, that they definitely would, and half indicated that they would at least give it a shot.

In the aftermath of devastating tornadoes in Tuscaloosa, AL and Joplin, MO, the role of over-the-air broadcast has been greatly reenforced as the first line for warnings and emergency response. In our own neck-of-the-woods we have had three tornado warnings in Erie County over recent days, and Doppler radar and the expertise of our TV meteorologists has been key.

The dilemma comes when your favorite weather personality says to take cover in your basement. In this era of DTV, what do you do to stay informed? Will Erie radio’s automatic EAS triggers be enough information to last out a storm using your transistor radio? Or should you go out and buy a battery-operated portable digital TV, not knowing if a signal will come in down in the basement?

An important question for our poll.

Do you have the media tools ready for a major storm? (multiple answers accepted)

  • I have a portable radio (66%, 19 Votes)
  • I have a smart phone (48%, 14 Votes)
  • I have a TV connected to cable in my basement (24%, 7 Votes)
  • I have a TV connected to a home antenna in my basement (21%, 6 Votes)
  • I have a regular cell phone which can receive weather alert SMS texts (17%, 5 Votes)
  • I have a portable digital TV (14%, 4 Votes)
  • I am not ready for a storm (10%, 3 Votes)

Total Voters: 29

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Poll: would you use more Erie news with a mobile app?

May 2nd, 2011 joel

When we asked last month about your favorite cable news channel, over one-third of P&T respondents said that it was Fox News Channel, followed by CNN and MSNBC.

It seems these days that there is an app for just about everything, and now that includes local Erie news. Nexstar has added the YourErie.com 2Go app for iPhone, Android, and BlackBerry. Meanwhile Lilly Broadcasting has contracted with a new web provider that will most definitely give them a mobile presence, and GoErie.com doesn’t look too shabby on my Android browser.

It does make me wonder if the mainstream news operations really embraced mobile, would their eyeballs on their content and advertising jump up considerably? Would that include you?

Would you read or watch more local Erie news if available on a mobile app on your smartphone or tablet/iPad?

  • Yes, definately. (34%, 11 Votes)
  • No, not at all. (25%, 8 Votes)
  • I don't have a smartphone, tablet or even iPod Touch! (25%, 8 Votes)
  • Maybe, it depends. (16%, 5 Votes)

Total Voters: 32

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Poll: your #1 for cable news

April 4th, 2011 joel

When we asked P&T readers if the media was partially to blame for the public’s lack of knowledge regarding the huge deficit currently facing the Erie city school district, two out of every three thought that local news gathering organizations fell down on the job in keeping the district accountable. One in five said that the reporting was average or better.

In the spirit of our little April Fools fun, let’s ask a real question…who do you go to for 24 hour news?

Who is your #1 cable news source?

  • Fox News Channel (34%, 19 Votes)
  • CNN (30%, 17 Votes)
  • MSNBC (16%, 9 Votes)
  • Headline News (11%, 6 Votes)
  • Other (please note channel in comments) (4%, 2 Votes)
  • Bloomberg News (2%, 1 Votes)
  • Fox Business Channel (2%, 1 Votes)
  • I don't have cable (2%, 1 Votes)
  • CNBC (0%, 0 Votes)

Total Voters: 56

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Poll: did Erie’s journalists miss the Erie school budget crisis?

February 28th, 2011 joel

The Super Bowl ads were all about kids and dogs…and this year, a kid won. Nearly half of our poll respondents said they chose the Volkeswagon “Darth Vader” ad as their favorite in the ad sweepstakes generated by the most watched television event ever.

Dominating the newspaper and newscasts now is the battle to fix a huge $26 million deficit in the Erie city school district’s budget for the upcoming year. School directors and citizens alike are baffled on how the situation could get so terrible and no one ever knew about it.

The conversation has reached the point the fingers are being pointed at the news media in Erie for possibly abdicating their “watchdog” role on behalf of the taxpayers.

What do you think? Were our reporters stymied by a well-oiled PR machine that kept flowing only “happy news” out of the district, or maybe intimidated by the leadership in order to keep access, or is it that they missed the debacle just like everybody else?

On a scale from 1 to 5, how much responsibility do you put on Erie's news media for the surprising $26 million deficit in the Erie City school district?

  • 1: the lack of investigative reporting and accountability by Erie's media is very disappointing (67%, 40 Votes)
  • 2: the news media could have done a much better job of challenging the school district's finances (13%, 8 Votes)
  • 3: the media did an average job in reporting (7%, 4 Votes)
  • 4: I thought the reporting about the district and it's issues has been pretty good (7%, 4 Votes)
  • 5: The news media in Erie did an exemplary job in digging for the real story behind Erie's school budget crisis (6%, 4 Votes)

Total Voters: 60

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Poll: Favorite 2011 Super Bowl ad

February 7th, 2011 joel

Here’s the good news for wireless retailers: nearly half of P&T poll respondents already own a smartphone. The bad news? Less than 15% are in the market for a new phone this year. Of those, Android phones are the preferred choice. Fully 42% say they don’t want a smartphone.

This week we want to get your picks for Super Bowl ad of the year. For the first time ever, USA Today had a tie for first place in their Ad Meter poll, each featuring dogs! It was between a Doritos spot and the following Bud Light commercial.

YouTube Preview Image

What’s your #1?

What was your favorite Super Bowl commercial from the Top 10 USA Today Ad Meter results?

  • VOLKSWAGEN: Young Darth Vader practices force (46%, 23 Votes)
  • BUD LIGHT: Guy throws party while dog sitting (14%, 7 Votes)
  • NFL: TV show clips of NFL fans (8%, 4 Votes)
  • COCA-COLA: Border guards share Coke (8%, 4 Votes)
  • DORITOS: Housesitter brings back grandpa from ashes (6%, 3 Votes)
  • BRIDGESTONE: Beaver pays back good deed (6%, 3 Votes)
  • PEPSI: First date thoughts (4%, 2 Votes)
  • DORITOS: Pug goes for chips (4%, 2 Votes)
  • PEPSI MAX: Love hurts (2%, 1 Votes)
  • CAREERBUILDER: Chimps park too close (2%, 1 Votes)

Total Voters: 50

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Posted in Polls Tags: , , , , , 2 Comments »

Poll: is a new smartphone in your future?

January 17th, 2011 joel

When we asked P&T readers about the most likely headlines they might see as the close of 2011, a plurality said that they didn’t think local news in high definition would be a reality this year. Almost one-fourth predicted a single-branded newscast coming out of 35th & State.

Well the big announcement for Verizon Wireless subscribers finally came last week: the new iPhone for Verizon will be released February 10th. My feeling is that with Verizon’s market share in this area, the iPhone will be a big winner in the Erie market. It might even turn the heads of local late adopters who have been holding out. How about you? Are you thinking about going smartphone in 2011?

Will you be buying a new smartphone in 2011?

  • No...I already have a smartphone (44%, 16 Votes)
  • No...I don't want a smartphone (42%, 15 Votes)
  • Yes...I will be buying an Android OS phone (11%, 4 Votes)
  • Yes...I will be buying an iPhone (3%, 1 Votes)
  • Yes...I will be buying a BlackBerry (0%, 0 Votes)
  • Yes...I will be buying a Windows Mobile phone (0%, 0 Votes)

Total Voters: 36

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Posted in Polls Tags: , , , , , , , 2 Comments »

Poll: what will 2011 bring in Erie media?

January 3rd, 2011 joel

When we asked P&T readers where they get  their TV, 46% said that they subscribe to digital cable, while 31% used a satellite dish. Nearly one-fifth said they get their TV off-the-air.

With this poll, we want you to put your Carnac turban on. What will be the headlines we read this year in local media. Some of these are sure things, some seem to be long shots. What do you think?

Choose the top two most likely media headlines in 2011

  • Local TV news in High Definition will still not be a reality by year end (42%, 23 Votes)
  • WICU, WSEE and the CW will further merge their news operations to a single branded newscast seen on the three channels (24%, 13 Votes)
  • One of the two Erie corporate radio groups will be bought and sold this year (16%, 9 Votes)
  • GoErie.com will drop their paid comments initiative and offer comments free with registration (7%, 4 Votes)
  • A new independent online player will emerge to challenge the established Erie news operations (4%, 2 Votes)
  • Erie radio will see it's first FM talker (4%, 2 Votes)
  • Non-political Erie advertising dollars will resurge to pre-2008 levels (2%, 1 Votes)
  • A new wave of hyper-local newspaper publishing will sweep the region, with multiple neighborhood startups (2%, 1 Votes)

Total Voters: 55

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Posted in Polls Tags: , , , , 8 Comments »
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    Press and Tower is a web community for Erie Pennsylvania's producers and consumers of newspapers, radio and television stations, and new media outlets. We connect, celebrate, complain, and communicate about all aspects of media.

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